Your brand is so much more than just a logo—it’s the heart of your business. It tells your story, creates recognition and leaves and impression that connects with your ideal audience.

As an author looking to attract readers, having a strong, consistent brand is a foundation for success.

branding

Social media is great and all, but it can be a fickle b*tch. When you post, half the time your followers don't even see it.

Having a branded website is the best place for your readers to find everything they need to know about you and your books.

website design

I offer custom graphic design book cover packages that include:
  • full wrap paperback book cover (formatted)
  • ebook cover
  • title pngs
  • mockups

I don't currently offer illustrated covers, but I do typography design for authors who have commissioned an illustrated cover from a human artist.

book cover design

Need some assistance keeping your sh*t together? I've got you. I love a spread sheet and my goal is always to work smarter not harder. Some things I can manage for you: 
  • your mental breakdowns
  • your imposter syndrome
  • newsletter & swaps
  • email & calendar
  • arc distribution
  • social media accounts
  • team management
  • commissioning art
  • giveaways
  • preorder incentives
  • event preorders 
  • event assistant & more!

$30 usd/$40 cad hourly

general admin

I love helping authors elevate their books by providing constructive feedback that is positive, helpful and won't leave you wanting to quit writing.

When alpha reading I'll be looking at the story from a zoomed out, big picture lens (pacing, story arc, plot holes, and character development). 

When beta reading, I'll focus more on details, consistency, reader experience, and any other feedback you request. 

alpha: $200 usd
beta: $250 usd

alpha / beta reading

Sick of spending hours drowning in canva? Are you looking for a feed that has a beautiful and cohesive aesthetic. Want social media content that will actually support your book marketing strategy? 

I've worked in marketing, PR and been in the bookish space for years. My design & strategy skills can help!


content creation

Interior book formatting is one of those tasks that can be tedious and time consuming.

Using Vellum, I can format your book for both ebook and paperback and even add some chapter flourishes to give your book's interior design a little extra character.

price: $100 usd

formatting

DISCLAIMER: Storyline Design & Branding does not support the use of generative AI and will not work with authors who use it during any part of the development process. 

If you're looking for something that's not listed, that doesn't mean I can't help you out! Send me a message and we can chat about how I can support you.

services

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branding packages

the epigraph

the forward

$400 usd/$550 cad

$850 usd/$1190 cad

brand strategy questionnaire
custom logo suite (primary, secondary and submark/favicon logos with multiple colour variations and alternate designs)
custom typography suite
custom colour palette
brand style guide
brand focused stock photo pull
4 brand collaterals of your choice (business card design, retractable event banner design, table runner design, bookmark design, sticker design, seamless instagram pinned post banner,)
instagram highlight covers
iconography (if applicable to brand)
brand strategy questionnaire

custom primary logo
custom secondary logo
custom submark logo
custom typography suite
custom colour palette
2 brand collaterals of your choice (business card design, bookmark design, sticker design)
brand style guide

website packages

the love story

the happily ever after

starting at $1750 usd/$2450 cad

$2500 usd/$3500 cad

everything in the forward branding package
custom one-page long-form showit website
custom link-in-bio page
full mobile optimization
basic search engine optimization (seo)
email/newsletter integration
one month free support
video walk through tutorial for your website

the flourishes

investment quoted per project and desired add-ons

the prologue

investment quoted per project

extensive backlist or portfolio
additional pages beyond what's included in your package
online shop
if there is something you would like on your website beyond my typical scope, we can discuss your needs and I'll provide a quote accordingly.
domain connection
everything in the forward branding package
custom multi-page showit website - up to 5 webpages of your choice (home, about, contact, books/products, etc.)
custom link-in-bio page
full mobile optimization
basic search engine optimization (seo)
email/newsletter integration (if needed)
one month free support
video walk through tutorial of your website
domain connection
byob (bring your own branding) website - must provide level of branding content that meets my minimum threshold
if there is something you would like on your website beyond my typical scope, we can discuss your needs and I'll provide a quote accordingly.

Please note the cost of your domain & Showit subscription/hosting are not included.

book cover design

just the text

custom cover

$100 usd/$140 cad

$250 usd/$350 cad

mockups
up to 2 paperback templates formatted (kdp, ingram, book vault, etc.)
1 revision
title + author png
ebook cover
full wrap cover
typography design for your illustrated cover
up to 2 paperback templates formatted (kdp, ingram, book vault, etc.)
2 revisions
background + element files
title + author png
ebook cover
custom graphic designed book cover
mockups
full wrap cover

pre-made covers

investment varies by design

pre-made gallery coming soon

full wrap cover
pre-designed covers
title + author name & font colour change (no other revisions)
ebook cover
title + author png
up to 2 paperback templates formatted (kdp, ingram, book vault, etc.)
mockups

on the edge

$100 usd/$140 cad

design for sprayed or printed edges
template fitting for printer
up to 2 design revisions
mockup with the design

stickers

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Jillian Arly, Author of Behind The Bench

Shay is an absolute dream to work with when it comes to anything design related. She designed my website with almost no direction from me and created something amazing. Shay also helped design my stand-up banner and table runner for events, with a color scheme she also came up with herself. Not only does she help me with any promotional materials - whether it be just giving me advice or fixing and tweaking designs, she also formats and designs my covers. Oh, and not to mention she's one of the best beta readers I've ever had. Shay is a literal angel and I'm not sure how I'd survive without her by my side. 

Hilary Rose, Author of Lucky Pucker

I had such an amazing experience working with Shay. She delivers on everything she promises and more. Her questionnaire was in-depth and really helped me start to understand what I wanted. Shay knew what I was looking for before I did! I went into this process unsure of where I was going, but knew I needed guidance. Somehow, Shay was able to design a website that is intrinsically, authentically me, without me even knowing what that was until I saw what she created. Working with her was simple and easy. She’s very knowledgeable, extremely talented and intuitive, and an excellent communicator. I am so happy that I chose to work with her and look forward to continuing to work with her in the future to build my brand as an author.